The desire to live sustainably
The sustainability movement is now decades old. The desire to live in harmony with nature and curb its indiscriminate exploitation is unfortunately a moving target that keeps getting pushed forward as humans fail to make adequate progress toward this goal. If we ask the question - "why try and live sustainably at all?" - the answer is usually something about how the exploitative nature of societal living comes at a cost to our planet, resulting in damage that could ultimately be damning for our species and the rest of ecology. This is correct. But it's an appeal from reason and science. And Marketing folks will tell you emotional pitches can be way more impactful than logical ones. So, what is the emotional argument to living sustainably? Below is a list aimed toward the everyday individual. Why live more sustainably (an appeal to everyday individuals) Holiday: This is typically when most urban dwellers come in contact with nature. It could be mountains, beaches o...